Company Name: TCS
Job Role: Traffic Coordinator
Experience: 1 – 5 Years
Qualification: Any Graduate
Job Type: Full Time
Job Location: Thane, Mumbai.
Salary: Best in Industry
Job Description:
Position Overview:
We are seeking an experienced Linear / Radio Campaign Schedular to lead the execution and delivery of advertising campaigns across traditional linear / radio platforms. This role emphasizes campaign management, traffic coordination, and ad scheduling to ensure campaigns run seamlessly and meet client objectives. The ideal candidate will have a deep understanding of broadcast workflows, excellent organizational abilities, and a proactive approach to managing complex schedules and client requirements.
End-to-End Campaign Oversight:
- Manage the entire lifecycle of linear / radio advertising campaigns, from initial booking to final reconciliation.
- Serve as the primary point of contact for clients, ensuring their objectives are met with precision and efficiency.
- Work closely with sales teams to confirm inventory availability, negotiate placement priorities, and align with client expectations.
Campaign Execution:
- Oversee the seamless integration of client assets into the broadcast schedule, ensuring accurate and timely delivery.
- Monitor campaign performance during broadcast, addressing delivery issues such as under-deliveries or audience fluctuations.
- Manage make-good or adjustments proactively to meet contractual obligations.
Stakeholder Coordination:
- Act as a liaison between sales, creative, and broadcast operations teams, ensuring all stakeholders are aligned on campaign details.
- Provide clear instructions and guidance to traffic and operations teams to minimize errors and improve efficiency.
Performance Monitoring:
- Continuously track campaign progress, ensuring targets like GRPs (Gross Rating Points) or reach and frequency are achieved.
- Regularly provide clients and internal teams with performance updates and recommendations for optimization.
Education:
Bachelors degree in media (TV / Radio), Advertising, Communications, or a related field.
Experience:
- 3-5 years of experience in campaign management, traffic coordination, or ad scheduling within linear TV / radio or broadcast media.
- Proven track record of managing high-volume campaigns and resolving complex scheduling challenges.
Technical Skills:
- Proficiency with traffic management systems (e.g., WideOrbit, IBMS, or similar).
- Advanced knowledge of Excel and ability to work with data to derive insights.
- Familiarity with media measurement tools (e.g., Nielsen, OzTAM) is a plus.
Soft Skills:
- Strong organizational and multitasking skills, with a high level of attention to detail.
- Excellent communication and interpersonal skills for effective collaboration with internal teams and clients.
- Problem-solving mindset with the ability to handle high-pressure situations calmly and effectively.
Walk-in Details:
Walk-in Date: 20th December 2024
Time: 10.00 AM – 12.00 PM
Venue Details:
TATA CONSULTANCY SERVICES OLYMPUS,
Hiranandani Estate,
Thane West, Thane,
Maharashtra 400607.
Tips for Attending Walk-In Interviews
Walk-in interviews are a golden opportunity for jobseekers to secure a job without the long wait of traditional interview processes. However, with many candidates competing for the same position, it's crucial to make a strong and positive impression. Here are some valuable tips to help you stand out and succeed in your next walk-in interview.
1. Do Your Homework
Even though walk-ins are often spontaneous, take time to research the company, its services, and the role you're applying for. This shows your genuine interest and helps you tailor your responses effectively.
2. Dress Professionally
Your appearance matters. Wear neat, formal attire that suits the job role. Clean shoes, groomed hair, and minimal accessories reflect your seriousness and professionalism.
3. Carry All Necessary Documents
- Updated Resume (Multiple Copies)
- Passport Size Photographs
- Educational Certificates
- Experience Letters (if any)
- Valid ID Proof
4. Be Punctual
Arriving early gives you time to settle in, observe the environment, and be mentally prepared. It also shows that you value the interviewer’s time.
5. Practice Your Pitch
Prepare a short and effective self-introduction. Be clear about your skills, career goals, and how you can add value to the company.
6. Stay Confident & Courteous
Maintain eye contact, offer a firm handshake, and listen actively. Confidence, without arrogance, creates a positive impression.
7. Follow Up
If you’re given a business card or email, don’t forget to send a thank-you message. It reflects professionalism and interest in the role.
By following these simple yet powerful tips, you can improve your chances of converting walk-in interviews into job offers. Good luck on your career journey!
